mxdata wrote:Frankly, if a group isn't going to tell anybody what their programs are going to be, what difference does it make what they present...
Let's not wander away from the original discussion- maintaining web sites.
Web sites do not need to be updated all the time to be effective. Here's the very basic information you should have on your organization's web site:
1) Your Organization's name and affiliation ("The Podunk Northern Chapter of the National Railway Hysterical Society")
2) When and where you meet ("Meets every third Thursday at 7:30pm at the Podunk VFW, 123 Main street")
3) How to Join ("Anyone with an interest in railroads may join. Dues are $10 a year, payable to...")
4) A reliable contact phone number or email address
Those are the basics. Just having that information up and ready and accessible will go a long way to establishing contacts. You only need to check the page once in a while to make sure the contact info, meeting times, and dues information are current. Maybe add a train photo or a photo of your membership just to dress it up. Skip the clip art. Skip the train noises. Skip "I've Been Working on the Railroad."
Now what if you want to go a step further?
1) Describe your activities ("Slide show and swap meet every month." "Annual Banquet." "Volunteer at the Podunk Zoo Railroad." etc)
2) Tell us a little about the group ("Formed in 1958 when the Podunk Northern Railroad pulled up rails and left town for good. Our group preserved the last PNRR caboose in 1960, now on display in the town park...")
3) Invite and explain to people why they would want to join: ("We invite you to join our group.
Help us preserve the region's railroad history...")
4) Add a few photos of your group's activities.
5) Add a line that says "Contact us for more information about our monthly activities..."
Even these additional steps do not require you to update the web site on a regular basis. You give the visitor a lot of information about who you are and what you do. You've given them some enticements to contact you. You could walk away from the web site at this point and only modify it if you need to update contact info or dues information.
In my next post, I'll discuss how to create a web site that allows for regular updates.
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