• What hath BNSF wrought?! (New Logo/Paint Scheme)

  • Discussion related to BNSF operations. Official site: BNSF.COM
Discussion related to BNSF operations. Official site: BNSF.COM

Moderator: Komachi

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  by arnstg
 
Nice decision! I've lost count on the number of various color and lettering schemes that are now in use. One more is great to make you really watch what's going by.

If you want uniformity, watch the UP with their Armor Yellow and see how enjoyable that is after seeing 25-30 locos looking the same.

  by AmtrakFan
 
It is the Ugliest thing around. Looks like UPS logo.

John

  by oregontrunkline
 
Yeesh . . . I'm guessing it's cheaper than the cigar bands.

  by emd_SD_60
 
I sure hope they don't put that new logo on their locomotives...especially their SD40's... it looks seriously effed up. :P

  by Lehigh Valley Railroad
 
Looks like a bad photoshop job.

  by Avro Arrow
 
Obviously BNSF went back to 1990 in their steam-powered time machine (the one from Back To The Future) to get this horrible logo.

Horrible.

  by RiverMP21
 
ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly ugly :( :( :( :( :( :( :( :( :( :(
  by Komachi
 
Avro Arrow,

Actually, it looks more circa 1995... kinda fitting the 10th anniversary theme.

Has it been 10 years already? Sheesh, BNSF formed in '95, UP absorbed C&NW in '95... and I graduated from high school... I'm getting old!

BTW, is it me, or does that angled underscore seem kinda reminicent of Southern Pacific's "speed lettering" scheme?

  by txbritt
 
Wow, you graduated in '95 too? Cool!

That logo looks like crap, it looks slapped together.

It also denies any immediate recognition to the heritage of either the Burlington Northern, or to Santa Fe as they've dropped that from their name. Sure, we all know what it means, but will future generations?

Crap.

TxBritt

  by emd_SD_60
 
I say we all go to www.petitiononline.com and start a petition voicing our opposition to this new logo... LOL

My two cents.

  by The S.P. Caboose
 
Looks kind of like BNSF was going for the DRGW speed lettering paint scheme. Unlike BNSF at least DRGW kept the color scheme at two colors.
  by Komachi
 
Well, I think future generations of railfans will know what BNSF stands for (how many of us know what B&O, WM, C&NW, PC or NYC stands for?), but the general public (read: non-railroader/railfan community) may not. That's something the "image" department should have considered.

Personally, I think the circle with the cross reading "Burlington Northern Santa Fe" (the infamous "cigar band?") was better. Maybe this will be a short lived thing? Maybe not. Guess we'll have to wait and see.

  by Avro Arrow
 
Just call speed lettering what everyone else calls it--"italics." Image

  by TerryC
 
I looks interesting and down right funny. I can hardly wait to buy one of these for my layout. IS THIS 1 BIG HOAX?
http://www.bnsf.com/news/articles/2005/ ... index.html
keep searching keep finding
HE! HE! HE! HE! HE!
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