• M&E Ad Campaign

  • Discussion about the M&E, RVRR and SIRR lines of New Jersey, and also the Maine Eastern operation in Maine. Official web site can be found here: www.merail.com.
Discussion about the M&E, RVRR and SIRR lines of New Jersey, and also the Maine Eastern operation in Maine. Official web site can be found here: www.merail.com.

Moderators: GOLDEN-ARM, mikec, cjl330

  by therudycometh
 
Hello all,

Over the next few weeks, the M&E will be rolling out a new ad campaign covering just about every facet of our operations. You've already seen the first ad for the new locomotives:

Image

And today, we've released our second ad:

Image

Enjoy! As always, feedback is welcomed.
  by Watchman318
 
therudycometh wrote:And today, we've released our second ad:

"http://i1295.photobucket.com/albums/b63 ... _small.jpg"

Enjoy! As always, feedback is welcomed.
That link doesn't show up in your original post, but when I went to PM you about it, there was something there. I'll see if it shows up in this reply. Looks kinda like it got truncated from what Photobucket URLs usually are.

Edit: Nope, I had to delete the img tags and put it in quotes to make it show up at all.
  by therudycometh
 
Watchman318 wrote:That link doesn't show up in your original post, but when I went to PM you about it, there was something there. I'll see if it shows up in this reply. Looks kinda like it got truncated from what Photobucket URLs usually are.

Edit: Nope, I had to delete the img tags and put it in quotes to make it show up at all.
Very weird, as it shows up fine for me. At any rate, for those who can't see it above, here's the direct link to the ad: http://i1295.photobucket.com/albums/b63 ... _small.jpg
  by ccutler
 
From a hobbyist standpoint your ad campaign is a home run!

From a business standpoint it doesn't really do anything.

It might be better to have a client testimonial describing how your service:
1. delivers on-time
2. saves costs [for example $200,000 per year over comparable trucking costs, if true]
3. is client-friendly and flexible
4. helps solve logistics challenges

What do you think?
  by Watchman318
 
therudycometh wrote:Very weird, as it shows up fine for me. At any rate, for those who can't see it above, here's the direct link to the ad: http://i1295.photobucket.com/albums/b63 ... _small.jpg
That URL shows up okay, and works as a hyperlink, going right to the Photobucket page. But when I get there, the image is just a white square on the page. Clicking that square doesn't open or zoom the image.

Unless somebody else reports a problem, it might be just my computer, but all other img links have been okay.
  by therudycometh
 
ccutler wrote:From a hobbyist standpoint your ad campaign is a home run!

From a business standpoint it doesn't really do anything.

It might be better to have a client testimonial describing how your service:
1. delivers on-time
2. saves costs [for example $200,000 per year over comparable trucking costs, if true]
3. is client-friendly and flexible
4. helps solve logistics challenges

What do you think?
Thanks for the input.... there are some ads coming that will address some of those. Definitely something for us to consider though!
  by Steve F45
 
Rudy, where are these ads being shown?
  by therudycometh
 
Steve F45 wrote:Rudy, where are these ads being shown?
Right now, online only. They'll be scattered around as we need them on a case-by-case basis.
  by therudycometh
 
The Morristown & Erie is building a new transload facility! Check out this article about the new Troy Hills Road Bulk Transload Facility by Railway Age (http://www.railwayage.com/index.php/fre ... or-me.html" onclick="window.open(this.href);return false;) or visit our website at http://www.merail.com/troyhillsroad" onclick="window.open(this.href);return false; for more details!

Image
  by therudycometh
 
This came out today. More details in this thread: http://www.railroad.net/forums/viewtopi ... 4&t=157284" onclick="window.open(this.href);return false;

Image
  by R36 Combine Coach
 
Another good media form for these ads would be local newspapers in the Morris/Essex/Passaic areas.
  by therudycometh
 
R36 Combine Coach wrote:Another good media form for these ads would be local newspapers in the Morris/Essex/Passaic areas.
In the works.....
  by R36 Combine Coach
 
Has an opening date been set yet?
  by mandealco
 
Hi Rudy
Where is the reefer heading in the photo?
Cheers
Steve